McGraw-Hill Professional's Financial Communications Introduces Interactive Site Solutions for Small to Mid-Size Financial Institutions |
| Published In: Business, New York |
| Tuesday, October 20, 2009 9:00 AM |
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| NEW YORK, Oct. 20 /PRNewswire/ -- For the financial services sector, Web sites are a critical channel for communicating with and accommodating clients. Today's financial institutions are searching for ways to leverage this important medium to help build stronger relationships with clients -- and to help restore investor trust, which has yet to fully recover from the recent market crisis. In response, McGraw-Hill Professional's Financial Communications created Interactive Site Solutions, a cost-effective online content solution to help engage and educate retail clients. The solution offers 15 educational packages, each focused on a particular financial topic, from managing debt to saving for retirement. Each package includes a variety of learning tools such as articles, calculators, tutorials, and interactive charts. Additional key features include: -- World-class content provided by Standard & Poor's Financial Communications, a leader in financial education. -- Easy integration of the full content suite, including interactive content, into a company's Web site using a single tag. -- Seamless presentation as content adheres to the site's overall look and feel. -- Automatic updates on a company's Web site when Financial Communications publishes any important content updates. -- Customizable calls to action to help drive visitors and clients to products and services as well as disclaimers. "It is so important for all of us in the industry to help restore investor trust," says Larry McQuaid, vice president and general manager of Financial Communications. "Making valuable information readily available to your clients is one way to help accomplish this goal. It not only benefits the client, but it helps the company too." Interactive Site Solutions is available directly from Financial Communications or through the company's partner alliance program. To learn more or request a product demonstration, contact Financial Communications at infofc@standardandpoors.com or 800.326.7697. To learn more about becoming a member of the partner alliance program, contact Scott Moss, director of Strategic Sales, at scott_moss@mcgraw-hill.com or 857.383.5726. ABOUT McGRAW-HILL PROFESSIONAL'S FINANCIAL COMMUNICATIONS A division of McGraw-Hill Professional, Financial Communications is a leading resource for investor education solutions for the financial services sector. As part of The McGraw-Hill Companies, its content and data sources include Standard & Poor's, best-selling books published by McGraw-Hill Professional, and more. Additional information is available at http://fc.standardandpoors.com. McGraw-Hill Professional is a leading global provider of print and electronic content and services for the business, technical, and medical communities. Its offerings include reference and certification books for all professional and educational disciplines and online solutions on business and financial, medical and health, engineering, and scientific topics. For more information, visit http://www.mhprofessional.com/. McGraw-Hill Professional is a unit of McGraw-Hill Education, a division of The McGraw-Hill Companies (NYSE: MHP). Founded in 1888, The McGraw-Hill Companies (NYSE: MHP) is a leading global information service provider meeting worldwide needs in the financial services, education, and business information markets through leading brands such as Standard & Poor's, McGraw-Hill Education, and J.D. Power and Associates. The Corporation has more than 280 offices in 40 countries. Sales in 2008 were $6.4 billion. Additional information is available at http://www.mcgraw-hill.com/. SOURCE McGraw-Hill Professional/Financial Communications |
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